Before the current lockdown, I was booked for an editorial shoot in London by stylist Ivonna Dambrehte. Ivonna was doing a number of shoots to refresh her portfolio, and was keen to do one that had a film aesthetic (which is where I came in).
We settled on shooting in an indoor location and booked Space63, a lovely place in Old Street. It offered a neat combination of interesting spaces for environmental portrait shots, with the added option of studio lighting and backdrop material for simple shots when needed.
I shot on film only and used both my Mamiya RZ67 for medium format and Canon EOS3 for 35mm. Shooting on film I felt suited the vibe of the space and the looks Ivonna would be bringing, and she was happy to budget for Kodak Portra 400 film stock in both formats.
One thing I hadn’t bargained for was that my EOS3 messed up one of the rolls of film I used to shoot the first outfit, so had to rely on what I’d already shot on my RZ67. Nonetheless, the shoot was fun one and having a stylist like Ivonna who can pull such a wide range of stuff from designers is so invaluable (in this case the likes of LA BARBERA, PUBLIC DESIRE, Olivia Rubens, and jnglsntmssv).
I must give a huge thanks to Margherita Lascala, who stepped in to do our make-up at the last minute when our original MUA had to drop out.
One thing to consider if you are looking to get an editorial published is to research magazines and publications. There are so many titles, each with their own aesthetic and the kinds of editorials they publish that it really pays to find those that you feel your work is a match for when you’re planning your shoot. We already had a small number of online magazines in mind beforehand, which meant once we had the finished images we could simply put together the submission and send it out to those publications.